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AIDnetwork, Italy
Contact:
Marco Pignagnoli, Consuelo Sironi
Web: http://www.aidnetwork.com
Viale Lunigiana 40
Milan 20125
P: +39 02 6760 6326
F: +39 02 6760 6343
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AIDnetwork
Milan
, Italy
Primary Industries Served:
Aerospace & Defense, Automotive, Hi Tech, Retail, Software
Primary Disciplines:
Marketing Communications (b2b, b2c, b2g), Public Relations/Press Relations, Visual identity / Graphic Design, Web/Interactive communication
AIDnetwork is a full-service marketing PR and communication agency with over 30 years in the communication business. The agency is supported by a team of 10 people.
AIDnetwork portfolio includes a wide variety of clients, mainly in the ICT Business with focus on Public relations, Marcom and New Media.
AIDnetwork client portfolio during the years has included: Intel Corporation, National Semi-conductor, Citrix, 3com, USRobotics, Ingram Micro, ITT Components, ITT Distribuition, NCR, NSK, Seagate, Silicon Graphic, Staples and many others.
Portfolio (Click on a thumbnail to view full-sized image)
 |  | ADOPT-IT is a project funded by the EU promoting the ADOPTion of good practices in multimedia and digITal content technologies and systems.
AIDnetwork created the logo, developed the layout for brochures, cd and each individual good practice leaftlet.
The agency also developed and managed the Adopt-it website
| | |  |  | The client asked the agency to create something original, eye-catching and unforgettable for their direct mailing initiative. At the time of the request, 3SI Security Systems had lost most of their market share and brand awareness as they were forced to change the company’s name and logo. The client wanted to recapture visibility on specific targets of the banking/security environments.
The strategy was a direct message, a presentation letter and a eye-catching, unforgettable, impressing creative direct mailing structure based on a fun idea: the anxiety caused by a possible theft, and two solutions to such anxiety. Some tranquilizers on one side ( actually mints) and 3SI Security Systems on the other.
This direct mailing was dissiminated over 800 contacts and was followed up by a telemarketing operation which brought a 3 redemption rate for new commercial contacts.
| | |  |  | AIDnetwork organized NCR RETAIL EXECUTIVE CONFERANCE in Berlin-Germany.
This International project recruited Top executive from Europe, Middle East, Africa, Asia, and Pacific.
The project took 5 months in preparation as AIDnetwork took care of the entire event management. This includes: conceivement and development of the event’s name (VISIONOVATION), the logo, custom-made graphics, the creation and production of all communication tools (invitations, collateral, website....), management of the database of guest/deputy, research and identification of events location, in loco client support and events' attendance.
| | |  |  | EUROCONTROL is the European Organization for the safety of Air navigation.
AIDnetwork created the graphic layout for the various brochures and cd. The agency was also in charge for the entire press production and was shipped internationally in the civil aviation market in 33 member states.
| | |  |  | In this ADV created by AIDnetwork for Ingenico Italia, the company’s logo and the single product are the main points of focus. But the ADV has also other messages : security, trust and reliability. The product reproduced as a close-up as well as in its “natural” environment. | | |  |  | AIDnetwork is the communication partner in SPREAD, a EU project that stimulates and promotes good practices in the field in digital content in Eastern and Western Europe. This is an example of a monthly newsletter developed entirelly (graphic layout/ contents) by the agency, who is also in charge of its dissemination. | | |  |  | AIDnetwork created a supporting tool for Ingram Micro pr activities in Europe. The site is a virtual press desk that the agency has implement for all journalists in Europe who can in this way download material in various languages. The website has been entirely created by the agency, it is constantly updated and is visible at the following address: http://www.ingrammicro-europress.com | | |  |  | AIDnetwork follows the corporate and product pr for Silicon Graphics, the world-wide leader in high-performance computing, visualization and storage. This article appeared on the most important Italian financial newspaper. The article was generated by a case study developed by the agency; AIDnetwork then interfaced with the journalist and achieved the result of a full page on a daily newspaper whose value is close to 25000€. | | |  |  | AIDnetwork was in charged of the creation, production and management for Citrix’s newsletters, from the graphic layout to the content creation. The newsletters were released every trimester to the clients database, also managed by AIDnetwork.
Citrix is the global leader in access infrastructure solutions and the most trusted name in enterprise. | | |
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